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American music festival under fire for race-based ticket prices

festival 08/07/2019

We've seen different prices for men and women getting into clubs, but this is something else

Detroit music festival AfroFuture is under fire for having different ticket prices based on race.

Lower ticket prices are on offer for “people of color” with early bird tickets set at $10 for 'POC' and $20 for 'Non POC.' Second release tickets are on offer for $20 if you're a 'POC' and $40 if you're 'Non POC'. Sounds like a pretty POS move.

Event organisers declined to comment, but the FAQ section of their website offers an explanation of the pricing.

It states, “Why do we have POC (people of color) and NONPOC (white people) tickets? I’m glad you asked! Equality means treating everyone the same. Equity is insuring [sic] everyone has what they need to be successful. Our ticket structure was built to insure [sic] that the most marginalized communities (people of color) are provided with an equitable chance at enjoying events in their own community (black Detroit)”.

Detroit rapper Tiny Jag, who was set to play, withdrew from the event and asked be taken off promotional materials after learning of the ticket pricing.

“I was immediately enraged just because I am biracial. I have family members that would have, under those circumstances, been subjected to something that I would not ever want them to be in … especially not because of anything that I have going on,” she said in an interview with Detroit Metro Times.

Ticketing website Eventbrite have also threatened to pull the tickets entirely.